I love investing in my hair because that’s the only crown I can wear. Who doesn’t love great hair? Well, we all do! There is a significant surge in beauty and hair salons worldwide. Nowadays everyone is fond of getting a haircut, trendy hair color, and hair styling according to their choice and face type. Can you believe that the hair color market in the US was estimated to be $6.3 billion in 2020? The statistics prove that the beauty industry is on the boom. And it is here to stay forever adding shine and style to your life.
The barbers and hairstylists are in high demand because they magnify the personality through flawless hairstyling. No doubt healthy hair along with hot hair color can never go wrong. Everyone adores their hair and is equally concerned about its safety as well. Therefore the cosmetic industry is quite vigilant and meticulous when it comes to hair color packaging. No doubt it’s a game-changer for your personality but at the same time, a slight mistake in customized packaging can cost both the customer and the brand in the long run.
Hence following points need special consideration when it comes to customized hair color packaging boxes:
It is important to use eco and budget-friendly material to protect both the hair color ingredients and the planet. Cardboard and eco-friendly kraft paper are commonly used. Moreover, the use of coatings adds shine and grace to your packaging. Either you can use gloss, matte, or UV spot to enhance the look of your packaging. When it comes to packaging it is important to protect the product and communicate the sustainable development message as well.
Remember every skin and hair type is unique in its way. And people are sensitive and allergic to certain chemicals and ingredients present in the hair color boxes. Hence it is very much needed to provide authentic and credible information to the customers about the hair color product. Well written description about the product helps the customer in buying decisions and enhances the confidence and trust in the particular brand. Moreover, instruction on how to use the hair color, correct application, and time duration is crucial for improving customer experience and building a healthy relationship with the brand.
How will the customer identify your products from a shelf full of hair color boxes? Yes, it’s the packaging! Customized hair color packaging boxes are visually attractive and appealing to the customers. Above all the packaging hints about the color type, its benefits, and the application procedure. While designing it’s important to keep all this in mind to win the heart and mind of the customer. There is no denying the fact that the cosmetic industry is flying high and at the same time, the customers are far more wise, smart, and thrifty. Therefore customized hair color packaging boxes fulfills the need and demands of both the customer and the brand.